October 2018 Printips

Creating Effective Presentations

Making presentations is a part of business life. Whether it is a presentation to staff or a sales meeting with a significant client or prospect, there is nothing that helps bring the point home more than a well-produced and rehearsed professional quality presentation. An effective presentation allows the audience to experience the power of words and pictures simultaneously, which increases comprehension and retention of the material. 

There are some tools and tips for enhancing the power of presentations. This issue provides some information on preparing slides or overheads, on speaking, and on providing supporting material to your audience.